Posts Tagged ‘advertising’

Renault will roll back the Alpine

May 8, 2012 - 10:04 pm Comments Off

 

This is not the first time that the rumor is mentioned. But this time would be good. The Alpine A110, which turns 50 this year, could rise from the ashes after being buried by Renault in the 90s. According to Le Parisien, a modernized version of the race car that marked the history of rally cars will be on public display at the Monaco Grand Prix on May 25th. It will take the form of a concept car called Zar.

Little information circulates about this car. The press speaks of a model whose lines are inspired by the concept car DeZir, presented at Paris Motor Show in 2010. An element seems clear, however: it will be the same as the original electric blue founded in 1955 by the young dealer Dieppe, Jean Rédélé. The concept car should be equipped with an internal combustion engine with 400 horsepower two-liter turbocharged Mégane RS, understands the newspaper.  

The business plan is launched

According to Le Parisien, the Renault Sport are currently working on model definition and seek a platform that can be manufactured at affordable costs no fax payday advances. The next step is to conduct marketing research in several countries to determine if the request is equal to the passion that still arouses the race car. The manufacturer wants to be sure that the proposed development is economically viable.

Renault, which bought the brand in 1973, promises that this new model will be a "modern redefinition of the berlinetta. Not a neo-retro car, but a fantastic link with the past, "said Carlos Tavares, Executive Director of the diamond brand, quoted in Le Parisien. At the Monaco Grand Prix, world champion of Formula 1, Sebastian Vettel should have the privilege to make the new Alpine its first laps.  

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Fort Issy becomes a new neighborhood

May 7, 2012 - 6:48 am Comments Off

 

Those who want to buy an apartment in Fort Issy-les-Moulineaux, just outside Paris, have an incentive to hurry. Of the 1600 units under construction, only a few dozen have not yet been sold. The first occupants will move in March 2013 in this brand new neighborhood. The end of a very long history. "The first contacts with the Ministry of Defence, owner of the fort, took place in 1997, says Christophe Provot, deputy mayor of Issy-les-Moulineaux, delegate to urban planning. And the sale did not occur until 2010! "

Several causes for these delays in extension. First the different administrations (Ministry of Budget, Ministry of Defence, France Fields …) could not agree on the price of 12 ha. Then, the state and the municipality have long passed the buck who would pay for the removal of 3,000 shells dispatched on that land.

Finally, the state sold the land to the town 60 million, taking charge of the 7.6 million related to site cleanup. The city has invested $ 60 million in additional public facilities (creche, library) and sold the land to developers (Kaufman & Broad, Bouygues …) that offered the highest price.

Result, these apartments are quite expensive: 6500 euros per m² on average. "To have more affordable prices, would have required the State to make efforts and not sell his land at market rate, estimated Loiseleur Raymond, chairman of the SEM (Society of Issy mixed economy. He made another choice. "

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Delta Air Lines bought a refinery in the U.S.

May 2, 2012 - 10:32 am Comments Off

Presidential in major cities Paris | Leeds | Lyons | Toulouse | Leeds | Sheffield | Liverpool | Bordeaux | Lille

The construction equipment was on a roll

April 23, 2012 - 2:44 pm Comments Off

 

Two billion euros. The Intermat 1350 exhibitors, which was held from April 16 to 21 in Villepinte near Paris, have not mégoté their investments as they exposed construction machinery and construction worth a total of 2 billion. "This very large sum shows business optimism this year," explains Maryvonne Lanoë, commissioner general of the show.

This event is the meeting point for all actors of the French markets, Southern Europe and North Africa. "The trend is quite good, says Philippe Haugenauer, Sales Director France of Japanese Komatsu. We have seen the show many people who have projects, although few orders were signed on the spot. "With a turnover of EUR 18 billion, the Japanese group is the second largest manufacturer of equipment BTP in the world.

Strong rebound of the market

Reinforces a sense that the latest figures released by manufacturers. "The aggregate producers, who are our customers, have a very good first quarter, so a little unexpected," says Michel Herr, CEO of France Sandvik, the Swedish group specializing in drills and milling machines. The reason: the great works decided by the government after the 2009 crisis. "We take advantage of highway construction and high-speed lines, including those linked to Tours and Bordeaux, Michel Herr says. This allows us to benefit from a good order book for the second quarter. However, we lack visibility for the future. "

Despite its 15% growth in its European business in the first quarter, Saubot Alexander, general manager of Haulotte Group, Europe's leading manufacturer of aerial work platforms, believes that "this increase is lower than it should be given the fall market in Europe since 2009. " The activity is still far from the highest recorded in 2007 and 2008. Above all, Europe pales in terms of total growth over the period of Haulotte: 24%.

"The strong rebound in the global market for public works equipment recorded in 2010, to 17%, and 2011, 24%, is due in part because it had collapsed by 50% between 2008 and 2009" , said Maryvonne Lanoë. The activity remains well below the pre-crisis level.

"There are many projects, the problem is now often funding," says Philippe Haugenauer elsewhere. Dynamism that allows Buronfosse Renaud, chief representative of ICASA, the union representing the manufacturers of construction machinery, metallurgy and handling, be optimistic for the current year: "We envision an increase of business activity of the profession of 5 to 7% in 2012. "

Warning shot in the markets in Europe

April 11, 2012 - 1:20 pm Comments Off

 

The long Easter weekend has not relaxed the markets, awarded three simultaneous bad news: a weaker recovery than expected in the U.S., that growth has stalled in China, and renewed tensions in the eurozone , with Spain in the crosshairs.

While Asia had started the day down 1%, European stock markets have accused the coup at the close: -3% in Paris, and Madrid, Milan -4.98%, -2.49% in Frankfurt , -2.24% in London. Europe has ended up contaminating Wall Street, down 1% in late afternoon.

Slowing demand in China

Although Spain appears to be the new abscess, fever markets could last as it is based on a disappointing international situation from Asia to America. Across the Atlantic, unemployment continues to fall, to 8.2% in March, but job creation, twice lower than expected, have cast a chill. Ben Bernanke's remarks, noting that the U.S. economy is "far from being fully recovered," did not help.

For its part, China sees its exports not only slow (8.9% yoy) but significantly curb its imports, to 5.3% instead of 9.3% expected. This is a sign that "domestic demand continues to slow," judge an economist at HSBC. Now this is supposed to be the new engine of growth of the country this year.

In Japan, the third world economy, the central bank left its key interest rate unchanged between 0.0% and 0.1%, while the Japanese government hopes that the establishment gives a boost to activity in the fight against a too strong yen, which penalizes companies of the Archipelago.

Pressure on interest rates

In Europe, the OECD observes that "signs of recovery," especially in Germany, but the markets are worried about the fragility of Italy, France and Spain (see below). In one week, the Paris Bourse lost 5%, 6% Madrid and Milan 8%.

Concern that immediately led to considerable tension in the bond market with rising interest rates to borrow ten years in most countries of the euro area. The lifts were for the most significant rates that Spanish and Italian, respectively 5.852% and 5.527%, were dangerously close to 6%. This proves that "the recent liquidity injections from the European Central Bank failed to calm markets," says Natixis. In the eyes of the broker Aurel BGC, they focus "on growth." And tensions will last as long as it will not be at the rendezvous.

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These engineers who play the card industry

March 26, 2012 - 10:40 pm Comments Off

 

Time in one week (from March 19 to 25) industry has been in the spotlight in France. No fewer than 2280 events have been deployed to try to reconcile the public with an industry rolled by job cuts. In twenty years, more than 460,000 jobs were lost in the sector, according to the Strategic Analysis Centre (SAC), which provides yet for 2020, 3.425 million more jobs in this industry.

Director of the Ecole des Mines d'Ales, Alain Dorison advocates more than ever for the industry and seeks to expose its students as possible with this medium. "We ensure that our students know the industrial and SMEs and we train them to the culture of innovation and creativity," he says.

Innovation and creativity

On leaving school, 80% of engineers are working elsewhere in the productive sector, and 50% leave in companies of fewer than 2000 employees. "The addition of a large group, it is fame and salary levels. But in an SME, the great wealth remains the variety of missions and jobs, "he insists.

With a tray + 6 "design environment" conducted at the Institute of Arts and Crafts of Chambery, Lawrence Noca has hardly hesitated when the specialist outdoor Lafuma offered him a position in the eco-design and . Since 2011 he is Director of Innovation and Sustainable Development group based in Anneyron in the Drome and operates three production sites in France.  

"The textile industry is not the market that we hear first in schools payday loans. Yet there are real problems of production, materials research, "he says. Currently he is working on projects on eco-design hiking equipment and new methods of shaping fabric. "Innovation can be a true way to relocate certain activities," he recalls.

Of wood chemistry in printed electronics

Other rapidly changing industry, paper. "We are in an area where factories are closing, but at the same time moving towards green chemistry, which recovers waste, which will generate employment in the coming years. We talk less and less paper and more and more fiber, "insists Bernard Pineau, director Pagora, the engineering school in Grenoble Institute specializes in the paper.  

"We will of the chemistry of wood, boxes and luxury packaging, printed electronics to a market that weighed 3 million in 2008 and is currently estimated at 89 billion dollars!" Recalls Bernard Pineau. The 60 engineers who drop out each year to graduate have no trouble placing in France and abroad (with salaries of about 35,000 euros per year). But it is true that 40% are apprentices. "A quarter of our alumni now occupy positions of CEO or plant managers," commented Bernard Pineau.

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Fender, rock icon, wants to go public

March 10, 2012 - 3:04 am Comments Off

 

The hands of talented British singer and songwriter Eric Clapton, nicknamed "God" (God), she plays alone, the ultimate sound of blues and rock'n'roll. Renowned for its crystal clear sound, the American brand of Fender guitars now also shine on the market scene on Wall Street.

Founded in 1946 by Leo Fender, the legendary American manufacturer of electric guitars, acoustic amplifiers and a record filed Thursday with the Securities and Exchange Commission (SEC) to enter "as soon as possible" on the Nasdaq. The date of the introduction, the number of shares offered and their prices have not yet been disclosed.

The company, which will appear on the Stock Exchange under the symbol "FNDR", hopes to raise up to $ 200 million. The inventor of the Stratocaster, the icon of the electric guitar and one of the most popular models in the world, with "use about $ 100 million of revenue raised through this IPO" to repay a portion of its debts, whose amount is close $ 250 million. "In 2011 we were number one in terms of market share in the U.S. in the field of electric guitars, acoustic, and bass amplifiers and electric guitars and basses," the company said.

Fender Musical Instruments Corporation, owned by the Weston Presidio investment fund, has made 700.6 million dollars in sales in 2011 to a net profit of 19 million. Some 45% of its sales generated outside the U.S., mainly on the European market.

Also Eric Clapton, Fender has among its faithful ambassadors Keith Richards, Mark Knopfler, David Gilmour, Jeff Beck, Bruce Springsteen or Jimi Hendrix in 1967 who sacrificed his Stratocaster on stage in setting them on fire before smashing against the ground guaranteed approval cash loans.

The inventor of the Stratocaster and Telecaster, Leo Fender, a creative force unmatched, gave his company to CBS in 1965. Fender grew considerably in the years that followed, before passing through an air hole associated with a lower quality instruments. In the 1980s, CBS will sell all its non-media related. A group of employees and investors led by William Schultz and his family and buy Fender to CBS in 1985.

Started from scratch

The new company had to start from scratch, including the sale or factory or machine. The emblem of the American guitar succeeds, however, his recovery, extending its grip on trademarks Guild, Gretsch, Jackson and Charvel excluding professional sound equipment. In 2008, Fender acquired Kaman Music Corporation (KMC), the largest U.S. independent distributor of musical instruments.

Based in Scottsdale, Arizona, with a production facility in Corona, California, Fender has continued to cross swords with Gibson, another giant of the electric guitar that Jimmy Page, Led Zeppelin, is one of the greatest followers. His fetish model, the Les Paul, was designed in the early 1950s. At its heavier and fatter than her rival Stratocaster, the Gibson Les Paul ignites always also rock the world stage.

A nice bonus for employees of Porsche

March 1, 2012 - 11:48 pm Comments Off

 

As manufacturer of luxury, premium luxury. The German carmaker Porsche, fit, will pay a bonus of 7,600 euros to each of its 8,500 employees, under the year 2011.

The manufacturer has the means. Indeed, he beat last year a new record by selling 119,000 vehicles. The company's management intends to reward 'performance and commitment of the workforce. " All employees are concerned, "they work in the kitchen or as an engineer," summarized in a statement Uwe Hück, president of the council. Only downside: this egalitarian reward only applies to employees of Porsche, and not the interim.

Porsche, being acquired by Volkswagen Group, has often been generous with his troops, paying premiums almost every year in recent years. Crisis requires, however, that they were in 1100 euros in 2009, and 3800 euros a year earlier. For 2010, VW and Audi, the two main brands of the Volkswagen empire, as well as Daimler had also spoiled their staff.

The entire German automotive industry is booming. Volkswagen has released record results for 2011. Mercedes (Daimler) and BMW have also posted strong sales last year.

While wage increases are capped by a sector agreement since 2010, the premium German car groups to their employees are a valuable motivational tool. They are modest in relation to the financial health of insolent generous employers.

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The billions in property sales of state

February 27, 2012 - 1:16 pm Comments Off

 

Barracks, land, old prisons, offices, mansions, forest houses, homes: the state gives each year hundreds of properties it no longer use. These sales it earned 590 million last year. This policy will continue. The State expects to sell 1,870 properties in 2012, 2013 and 2014, for 2.2 billion euros. And everywhere in France (see map).

If sales have accelerated since 2007 (2.8 billion in revenue since then, against 1.8 billion from 2002 to 2006), this is a result of the restructuring of the state initiated by Nicolas Sarkozy. Especially at regional and departmental services of various departments were grouped into two or three entities. Enough free space over the years. The merger of Taxation and Treasury Bercy has the same effect, as the consolidation of the judicial and military maps.

However, over 85% of the gains from these sales were used to renovate or construct public buildings. Only the balance, under 15, reduced the state debt. Playing rules will change, however. Starting this year, 20% of sales (excluding Ministry of Defence in particular) will go to debt reduction. The proportion will reach 30% in 2014.

Another downside: it is often other public, and especially the municipalities, who acquire the assets transferred by the State. Of Commons that value then the operation. Example: the city of Versailles, through the establishment of public land Yvelines, bought at the army barracks in 2011 Pawn in Versailles. The city will create on the site of activity areas and housing. The subject has also become political, presidential forces. Francois Hollande suggested that the state sells its land free of charge to municipalities so that they will develop social housing. Nicolas Sarkozy denies the charge assignment and advocates an acceleration of land sales.

Foreign investors

In Paris, foreign investors are also part. Thus, the former headquarters of Météo France, near the Eiffel Tower, was sold for sixty million to the Russian state, which will build an Orthodox cathedral. Yves Deniaud, UMP deputy chairman of the Real Estate Council of State, has openly on the Qataris, the Russians and Chinese to buy four mansions for sale in the seventh arrondissement. Individuals who are interested in goods, cheaper, in the province can learn about the site of France Field (www2.budget.gouv.fr/cessions) listing properties for sale.  

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SNCF: union battle around the annual premium

February 25, 2012 - 9:12 pm Comments Off

 

"Dividend pay" or "exceptional bonus"? At the end of March, employees of the SNCF, will receive a nice bonus, the maximum amount, determined on the basis of seniority in the firm, reach 400 euros. The amount far exceeds that of 76 euros seen last year by the railroad.

Yet it gives rise to a real battle between railway union. On the one hand, the CFDT calls this premium "wage dividend" as a just retribution for "efforts" and it echoes the "record dividend" of € 221 million paid by SNCF to the State under fiscal 2011. "The CFDT and UNSA have successfully negotiated for its amount is reassessed, insists Tosolini Fabian, of the CFDT-railroaders. The rate was revised upwards through discussions with management. While we regret the randomness of its payment, we think this is good news for rail workers. "

The CGT, however, has no words strong enough to evoke what she prefers to call a "gratuity", "wage dividend" is a word "willfully misleading" and "can not exist in a public company," ensures the CGT. Above all, it is "funded by the job cuts, deteriorating living conditions and working railway, the extreme pressure on wages, the brake on career paths and declining social rights".

It is true that the CGT launched a strike notice for the day of 29 February on employment, wages and improved working conditions. The premium of 400 euros fell ill five days before the big day

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